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SANTA’S HELPERS

developed for Colourphill

There’s a retention problem at the North Pole.

With an ever-growing world population, Santa needs more helpers than ever. However, there is a growing perception amongst elves that the North Pole is no longer and exiting place to work and are leaving to find employment at other places.

We sat down with Santa’s team, and helped him articulate his problem from a visual branding, communication strategy, and HR management tools perspective.

Our challenge was to reboot an old-fashoined HR brand and internal processes that were not reflecting the state-of-the-art production and distribution capabilities of Santa’s workshop.

Can you relate to Santa’s employer story? Check out the video below and subscribe to our newsletter to receive more employer branding insights!

Stay tuned for an in-depth case study.

  • Client - Colourphill